Our Team - PixelOptics

Executive Team | Board of Directors | Advisory Board

 

Brett H. Craig,  Chief Executive Officer and President

Mr. Brett Craig
has over 14 years of experience in the vision care industry as a senior executive. Mr. Craig most recently served as the President and Chief Operating Officer of Transitions Optical, the world's largest photochromic lens company. During Mr. Craig's tenure, Transitions Optical experienced rapid commercial growth through new product introductions, global geographic expansion and strategic alliances. Previous to his President and COO role, Mr. Craig served both as General Manager/Managing Director for Europe, Middle East and Africa and General Manager/Managing Director for Asia Pacific and Australia/New Zealand.


Ronald Blum, O.D., Chairman / Chief Visionary Officer

Dr. Ronald Blum
has over 30 years in the eye care industry as a practicing O.D., founder and president of various vision related businesses, and inventor. Dr. Blum is past founder, President and CEO of Innotech, a NASDAQ company acquired by Johnson & Johnson. He was also general manager of advanced technology at J&J Spectacle Lens Group, and led the team that invented Johnson & Johnson’s Definity progressive lens. Dr. Blum practiced optometry in Roanoke, VA for approximately 20 years. He is co-inventor of the electro-active lens technology platform and is named on over 250 patents and patent applications.


Robert S. Hall, Senior Vice President Manufacturing and Operations

Robert S. Hall, L.O. ABO/NCLE
is the former Manager of New Product Development for R&D at ITT Night Vision, and prior Business Unit Manager of Operations for Johnson & Johnson Vision Care. At J&J Vision Care Mr. Hall was responsible for logistics, customer service, finish fabrication, product testing, management of the process capability program, and budget planning for his respective cost center. Mr. Hall holds a B.A. degree in Business Administration and Organizational Management, and A.S. degrees in Ophthalmic Lens Design and Dispensing, and Structural Engineering.


Bill Kokonaski, Senior Vice President  and Chief Technology Officer

Mr. Bill Kokonaski
is the past Director of Engineering for the Johnson & Johnson Spectacle Lens Group, including significant involvement in the design of the Johnson & Johnson Definity progressive lens. Mr. Kokonaski was also a Past Director of Engineering at Innotech, a NASDAQ company acquired by Johnson & Johnson. Holding degrees in physics, electrical engineering and mathematics, Mr. Kokonaski has previously worked with multiple Fortune 500 companies, and was co-inventor of the electro-active lens technology platform. Mr. Kokonaski has over 20 years of engineering, science and technology experience, and more than 10 years experience in the optical industry.


Steve Holt, Senior Vice President and Chief Financial and Administration Officer

Mr. Steve Holt
most recently was Chief Financial Officer for Interstate Distributor, a $600 million transportation services company. He is also the previous Chief Financial Officer for Boxlight & Activelight Corporations and Birdstep Technology North America. Prior to that, Mr. Holt held financial management positions with Centura Software Corp., Johnson & Johnson’s Spectacle Lens Group, and Innotech, Inc.  Mr. Holt has 20 years of financial management and accounting experience, and holds an MBA from Santa Clara University.


Larry Rodriguez, Senior Vice President and Chief Sales Officer

Mr. Larry Rodriguez
is a leader with a proven record of building best in class sales, marketing, operation and analytic teams that have produced break-through results across multiple industries. Working for both start-up and Fortune 50 companies, he takes a deeply analytical, pragmatic, and determined approach to building organizations and developing teams. Larry has an intense focus on continuous improvement always searching for more efficient and effective ways to drive revenue, share and profitability of an organization. Larry spent 16 years in the ophthalmic lens industry working as Vice President of Sales for Southern Optical leading a team that established the company as one of the largest wholesale laboratories in the U.S. Launching Varilux Progressive Addition Lenses, A/R Coatings, Transitions and Polycarbonate and placing Southern Optical as a leader in each category. Larry left the ophthalmic industry for 7 years to join Capital One as Managing Vice President of Sales and Marketing. Over those 7 years revenues under his leadership grew 26X from $500 million to $12.4 billion moving Capital One from 12th in market share to 1st over 3 years. Larry serves on the Board of Directors for several companies in N.C. and is an equity member in Benvegna Inc. as well as IPLS Consulting.




 

 

PixelOptics, Inc. • 5241 Valleypark Drive • Roanoke, Virginia 24019 • Phone: 540-777-6550 • Fax: 540-777-6555

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